"Will You Help Fund These Grants?"

Are you forgetting to use an easy, powerful fundraising tool?

Community foundations face a constant challenge: more grant requests than available funding. After nonprofits submit their applications, there’s a critical window where foundations can engage donors, show them specific funding gaps, and raise additional support. Donors are eager to fund concrete projects—and this is your chance to get them involved!

This masterclass will teach you how to transform your grant cycle into a high-impact fundraising opportunity. Through a series of targeted emails and social media posts, you can highlight the specific projects requesting funds and emphasize the urgency of the funding gap. You’ll also learn how to generate unrestricted funds by allocating donations to both current grant requests and your endowment, ensuring future sustainability.

With a simple 4-week campaign, you can drive donations to both your current grant pool and your unrestricted fund. Best of all, this approach educates your donors about the local nonprofit needs, creating more awareness about the vital role community foundations play. In fact, our case study shows that the first email alone generated over $75,000 in additional funding!

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Who It’s For

• Development and communications staff at mid- to large-size community foundations
• Presidents and executive directors of small community foundations

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What You Will Learn

• Turn Grant Cycles Into Fundraising Opportunities: Engage donors with specific projects and funding gaps to inspire giving.
• Urgency and Specificity: Learn how to use the period between grant application closure and funding announcements to raise crucial donations.
• Generating Unrestricted Funds: Use this opportunity to grow your endowment while still addressing immediate needs.
• 4-Week Email and Social Media Campaign: Discover how a focused 4-week strategy can raise additional funds through compelling email and social media outreach.
• Educating Your Donors: Boost awareness by showing your community the types of projects and needs local nonprofits are applying for.

Why This Masterclass Is Crucial

• You’ll discover a powerful method to fill funding gaps in your grant cycle and generate unrestricted funds.
• You’ll learn how to engage donors with specific, compelling requests, ensuring long-term support.
• You’ll leave with a clear 4-week strategy to implement immediately in your next grant cycle.

Presenters

Lori Bower, President at BowerComm

Lori Bower is a highly accomplished strategic communications and marketing executive with over 25 years of experience, specializing in community foundations, nonprofit/foundation growth strategies, and strategic business-to-business marketing.

 

Jo Hoffman, Director of Digital Marketing at BowerComm

Jo Hoffman is an emerging leader in the social and digital media world. She's honed her skills in lead generation, online sales, and email automation--putting them to use for the benefit of the nonprofits and businesses clients she works with across the globe.