CF Estate Gift Mini Campaign Masterclass

Join us for a masterclass on how to generate awareness and leads for estate gifts.

Do your current donors know the lasting impact they can make on your community by considering an estate gift? Are you confident you’ve found (and are in regular communication with) your charitable-minded community members who might want to leave a legacy through planned giving? This masterclass will show you the back roads of setting up a mini campaign specially designed to increase awareness of estate gifts through your foundation. When you’ll leave, you’ll be ready to put this plan into action, and you’ll even get to see the results and data collected from other community foundations who have already implemented this process.

What You'll Learn:

Building a Donor Message That Sticks:

• Get into the minds of donors who are new to estate planning.

• Explore the motivations of long-term planners who haven't considered charitable gifts.